For the second straight year, Gates was front and center when the Colorado Classic stage race stormed through the state from August 16-19, bringing top bike racers from around the world and attracting a global TV audience of pro cycling fans to the scenic mountains and streets of Colorado.
Gates Industrial Corporation, headquartered in Denver for over 100 years, sponsored Stage 4 in Denver as well as the Colorado Classic blue race leader’s jersey. Gates CEO Ivo Jurek and CMO Tom Pitstick also presented the winning male and female racers–Gavin Mannion and Katie Hall of United Healthcare–with stylish belt driven Acme commuter bikes from homegrown Colorado bicycle brand Spot, based in Golden. The Acmes are equipped with the Gates Carbon Drive system. “This is a great opportunity for us to show the innovation of our advanced bicycle drivetrain system to a worldwide audience of pro cycling fans and to our hometown Denver crowds as well,” says Carbon Drive Director Todd Sellden. “We hope the winners will enjoy cycling around their communities on these premium belt drive urban bikes when they aren’t racing.”
Gates also had a big presence at the Velorama bike and music festival adjacent to the finish line in Denver’s RiNo District, where we showed off a range of cool Gates belted bicycles and eBikes. Check out the photos below to get a taste of the fun. Gates would like to thank the organizers of Velorama, Priority Bicycles and Best eBikes in Denver for displaying their bikes in our tent.
See you next year!